What Drives Value in Sports? w/ Alana Casner

31/07/2025 18 min Episodio 52
What Drives Value in Sports? w/ Alana Casner

Listen "What Drives Value in Sports? w/ Alana Casner"

Episode Synopsis

Sydney chats with Alana Casner, SVP at Parity, about how personal branding is closing the gap in sports. Alana breaks down what drives athlete value, how brands actually measure it, and how student-athletes can take advantage of these insights to create their own opportunities.This episode is sponsored by RootNote.