Your personal brand speaks for you 24 hours a day, 7 days a week, even when you are not conversing with others. It leaves a trail back to you so that others can find you even when you aren't there. They can observe your intelligence, demeanor, and your desire to help when they are ready, not just when you are working with them.  In today's episode of Legal Marketing Minutes, I talk about the need to define your personal brand, what to do with your personal brand, and how your brand and your firm's brand can make each stronger.  Let's discuss. This episode is sponsored by LinkedIn Course For Lawyers with Nancy Myrland. For more information on this hybrid live and optional self-study online course, please visit linkedincourseforlawyers.com. 

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