I’m halfway through a big week working with a team—lots of rich convos and aha moments. One theme that popped up today? Naming things. Not just for the sake of it, but naming as a way to clarify, energise, and bring ideas to life.In this episode, I chat through:✨ Why I love naming things and how I approach it 🧠 My favourite naming tools: portmanteaus, alliteration, rhyming, clarity 💬 The questions I ask before naming anything 🎯 Why AI can’t (yet) compete with human nuance in naming 🌾 The story behind one of the BEST titles I’ve ever heard: Calm the Pharm 📣 How titles like Roasted by Leanne and The 2-Hour Workshop Blueprint were born 🎤 Why naming is part of the marketing, experience, and expectation-setting all in oneWhether you're naming a podcast, product, or process—this one’s for you.Oh—and yes, that ding you hear is my air fryer, because podcasting waits for no one.🛠️ Mentioned concepts:Portmanteau (e.g. Friendtor, Zoomtigue)Alliteration (e.g. First Time Facilitator)Using client language for namingNaming trends (e.g. “roast” as a product concept)💬 Let me know—what’s your favourite name you’ve ever created? Or what’s one you wish you had thought of first?Thanks for listening and I’ll catch you tomorrow! 🙌Sign up for free for my best articles every week: Work Fame.Show notes for every episode at https://podcast.leannehughes.comP.S. Ready to take things up a level? Here are some ways I can help:Watch My 2025 Speaker Reel: Let's energise your next event.Get My Book: Design your workshops fast using The 2-Hour Workshop Blueprint. Let's connect on all the channels:Leanne Hughes on LinkedInLeanne Hughes on InstagramVisit my website: leannehughes.comEmail me: [email protected] you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

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