40 Years Ago: Just for the Mistake of It… New Coke!

Lean Blog Audio
22/05/2025 6 min Episodio 417

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Episode Synopsis

The blog postThanks to NPR for their recent story about how today, April 23, 2025, marks the 40th anniversary of what is considered one of the biggest business or product marketing failures of my lifetime — the failed introduction of “New Coke.”

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