In this episode of the Launch Your Box Podcast, I’m walking you through the 7-step roadmap to turn your product-based business into a subscription in 90 days or less. These are the same steps I used when I launched my first subscription. And the same steps I teach inside Launch Your Box.



Step 1: Simplify Your Subscription Box Tech



You need:



A way to sell online




A way to collect recurring payments






That’s it.

Step 2: Choose What Goes in Your Subscription Box



Start with what your customers already love. What are your top 3-4 best-selling items or categories? Those best sellers are the perfect foundation for your subscription. Think scalable, repeatable, and easy to ship. 



Always ask yourself: Can I source this monthly? Will it ship well? Does it deliver high perceived value?

Step 3: Price It Before You Plan It



Don’t plan your box and then figure out what to charge. Instead, set your price first, then curate around that number.



Use your average order value as a guide. Keep an eye on your profit every step of the way. 

Step 4: Map Out 6 Months of Boxes



Want to feel ahead in your business? Plan six months of boxes now.



You don’t need every detail figured out. Just sketch out your themes or categories using customer behavior patterns and seasonal trends.



For help doing this in just one hour, take my FREE 6 in 60 Workshop.

Step 5: Choose (and Commit to) Your Subscription Box Launch Date



Mark your launch date on the calendar. Ideally, 45–60 days out. That becomes your anchor point. It tells you when to:



Finalize tech




Order product




Build your waitlist




Start marketing






Tell someone your date. Accountability works.

Step 6: Build a Waitlist + Create Launch Momentum



Your waitlist isn’t just a place to collect emails. It’s your launch engine.



Build a simple opt-in page that shares:



Who your box is for




What’s inside




Why it’s special






Then nurture that list with weekly updates. Even a small waitlist can convert like crazy when you keep them engaged.

Step 7: Prep, Test, and Launch



Test your tech. Write your emails. Plan your social content. Then go LIVE and get that first box out into the world.

Take Action



You already have a business. You already have customers. Now it’s time to turn that into a recurring revenue stream you can count on.



You’ve got the plan. Now go launch the dang thing.



Want to turn your product business into recurring revenue? This episode gives you the action plan. Start listening now.

Join me in all the places:    



Facebook




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Launch Your Box with Sarah Website 






Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

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