In this episode, I’m going to tell you a secret to a successful launch. I will explain why even a great product or offer can fail without this one element. So what’s the secret? Pressure. It’s all about pressure, building up the noise towards your big event, your big launch. If you want to make money from your offers and launch products successfully, you need to learn how to build pressure. I will explain how this works from my own experience of organizing a virtual summit in April this year. I will also tell you how to bootstrap your company and do a great launch without money. Money helps, but you don’t need money. What you need is a good strategy. Ready? Let’s go! Key takeaways: Learn how to build pressure from Harry Reichenbach (1:58) What be your final offer to fund the rest of your life? (4:29) Working out your campaign steps backward from the final launch (6:20) Series of mini-events before the launch translates to a lot of buzz (9:41) You don’t need to borrow cash to create value in the marketplace (11:00) Your launch campaign money should support evergreen campaigns (14:30) Additional resources Download the Lucrative Launch PDF at https://launchforprofit.com Check out Traffic Secrets by Russell Brunson here Get your free trial at ClickFunnels here So if you want to turn your incredible offer into a cash flow online, be sure to subscribe and tune in for new episodes!  

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