The Krewe sits down with returning guest and author of Pure Invention, Matt Alt! Matt takes the Krewe on a deep dive extravaganza into the history of the beloved Nintendo. From its humble beginnings as a playing card company to its various pivots along the way (hello taxis & love hotels) before its transformation into a behemoth in the video game industry, the Krewe explores the driving forces behind this superpower of the video game industry.------ About the Krewe ------The Krewe of Japan Podcast is a weekly episodic podcast sponsored by the Japan Society of New Orleans. Check them out every Friday afternoon around noon CST on Apple, Google, Spotify, Amazon, Stitcher, or wherever you get your podcasts. Want to share your experiences with the Krewe? Or perhaps you have ideas for episodes, feedback, comments, or questions? Let the Krewe know by e-mail at [email protected] or on social media (Twitter: @kreweofjapan, Instagram: @kreweofjapanpodcast, Facebook: Krewe of Japan Podcast Page, TikTok: @kreweofjapanpodcast, LinkedIn: Krewe of Japan Podcast Page & the Krewe of Japan Youtube Channel). Until next time, enjoy!------ SUPPORT THE KREWE ------Use our promo code KOJPODCAST when subscribing to TokyoTreat! Yoroshiku ne!------ More Info on Matt Alt ------Pure Invention: How Japan’s Pop Culture Conquered the WorldPure Invention Newsletter on SubStackPure Tokyoscope PodcastMatt’s WebsiteMatt on TwitterMatt on InstagramMatt on TikTok 

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