Victor Saeijs on how The LEGO Group built and sustained an iconic toy brand

18/11/2021 32 min
Victor Saeijs on how The LEGO Group built and sustained an iconic toy brand

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Episode Synopsis

SuperAwesome CEO, Dylan Collins, sits down with Victor Saeijs, The LEGO Group Regional President of Western Europe, to discuss how the brand keeps today's young audiences excited about LEGO products in an increasingly digital world

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