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Listen "Why 36 Is The Magic Number Of Touches • Josh Anderson"
Episode Synopsis
Josh Anderson with the Anderson Group talks about his transition from the Army into real estate business. Josh discussed the importance of the power of networking and making new contacts. Next, Josh shares some tips for agents to use as their strategy in knowing their clients better and providing better value. Lastly Josh emphasized the importance of standards and procedures for an agent needs to follow.
If you’d prefer to watch this interview, click here to view on YouTube!
Josh Anderson can be reached here.
This episode is brought to you by Real Geeks and Modwell.
Transcript
D.J. Paris 0:00If everyone in your sphere of influence got 36 touches from you over a 12 month period, what would that do to your production? We're going to talk about it today. Stay tuned. This episode of Keeping it real is brought to you by real geeks. How many homes are you going to sell this year? Do you have the right tools? Is your website turning soft leads into interested buyers? Are you spending money on leads that aren't converting? We'll find out why agents across the country come to real geeks as their technology partner. Real geeks was created by an agent for agents. They pride themselves on delivering clients a real estate sales and marketing solution to generate more business and real geeks is super easy to use. Their websites are fast and built for lead conversion with a smooth search experience for the end user. Real geeks is also mobile friendly delivering an excellent user experience on the go. Real geeks includes an easy to use CRM. So once your leads sign up on your website, you can track their interest and have great follow up triggers. Real geeks is loaded with a ton of marketing tools to nurture your leads and increase your brand awareness. Do yourself a favor and please visit real geeks.com forward slash keeping it real pod and find out why Realtors come to real geeks to generate more business again, visit real geeks.com forward slash keeping it real pod. This episode is also brought to you from manuel.io who can take your listings and quickly virtually renovate them to show prospective buyers what's possible, making your sales much faster. And for higher price points. Guys, this is awesome stuff and I'll be telling you more about Manuel halfway through the episode. But for now, go visit manuel.io That's mo d w e. l l.io. And now on to the show.
Hello, and welcome to another episode of Keeping it real the largest podcast made by real estate agents and for real estate agents. My name is DJ Paris. I am your guide and host through this show. And in just a moment, we're going to be speaking with top producer Josh Anderson of Nashville. Before we get to Josh, just two quick reminders. Please tell a friend about this show. Think of one of the realtor that's struggling right now and send them a link and send him over to our website keeping it real pod.com Or just have them pull up any podcast app search for keeping it real, hit that subscribe button and also please follow us on Instagram. We're actually on all the social channels but we're trying to grow our Instagram channel because we post really great content there a couple several times a week we post short form videos How do you find us top agent interviews so go to Instagram search for top agent interviews or that's our handle and hit the Follow button. We appreciate it Okay, let's get to the main event my conversation with Josh Anderson.
Today on the show our guest is Josh Anderson with the Anderson group Real Estate Services in Nashville, Tennessee. Let me tell you more about Josh. Now Josh Anderson is a highly motivated individual who is passionate about Nashville real estate and dedicated to serving his clients and community. Josh was born and raised in Nashville. He graduated from Louisiana State University graduated from Louisiana State with a degree in international trade and finance. He served in the US Army for eight years including a 10 month deployment in Bagram Afghanistan during Operation Enduring Freedom. These experiences along with his education have instilled in him a strong work ethic, discipline, and a desire to give back. With over 17 years of experience in the real estate industry. Josh has helped more than 2000 families achieve their homeownership dreams. He has also built a successful team that consistently ranks among the top five real estate teams in the southwest region. Now Josh's unwavering commitment to client satisfaction is reflected in the fact that nearly 75% of his business comes from past clients, his sphere of influence and Agent referrals. Please follow Josh on Instagram and Facebook. There's two places you can follow him on on social which is at sorry, tag Nashville. So that's one of his accounts tag Nashville. The other is the real Josh Anderson. And by the way, we are going to have links to both of those in the show notes so you don't have to even search around will tag right to it. Also visit his website at Josh Anderson realestate.com. And let's all welcome Josh and thank him for his service to our country as well. Josh Welcome to the show.
Josh Anderson 5:00Yeah, thanks for the opportunity. I appreciate that.
D.J. Paris 5:03Well, thank you for coming on our show. The hardest part of interviewing top 1% producers is finding time to do it. So we appreciate you and the fact that you're not just, you know, running your own business, you have a whole team to to help as well. And we appreciate your time today. So thank you. I'm excited to chat with you, and would love to learn how you got into real estate. So you were a military guy. And then were you doing real estate while in the military? I actually recently interviewed someone who was, but I'm curious to hear your story.
Josh Anderson 5:36Now, actually, actually, well, I'll tell you, though, the after high school, I was smart enough to know that I probably didn't need to go from high school to college. So I went into the military and did that. And then went to LSU. And I was actually in my junior year of college, when I got a phone call walking into my last final of the semester, that I was going to be going to Afghanistan for a year. And they actually didn't know how long we're gonna go. They told us three months, six months, it ended up being about 1110 and a half, 11 months, my goodness. And so it was, you know, it was like within eight months of 911. So it was back in 2002. And, anyway, so I got into real estate in April of 2006. It's funny, it was actually April 1, so April Fool's Day. And, you know, I graduated in finance and economics and worked at an investment bank. And I think I created a idea or a story in my head of what that was going to be. And it just, it wouldn't fill in the buckets, I wouldn't be mentored, I wouldn't be challenged. And so I was getting my real estate license in the meantime, just because I've, I've always loved real estate architecture. And so I ended up, I ended up doing that. And within the first three months, I sold my first house. So I think I sold 23 or 24 houses my first year in the business.
D.J. Paris 6:59That's incredible. That's an incredible amount of homes. I'm curious, because at again, I know, a lot of times people listen, and they're like, well, it was different back in, you know, the early 2000s. Or I'm not sure it was so different. I know, client acquisition. I don't think it's gotten easier over the years. If you're a brand new agent. So curious on how did you get that many deals done in your first year? I mean, that is truly a huge, huge as you know, a huge number.
Josh Anderson 7:25Yeah, so I guess I did, I did those 23 transactions really in about eight and a half or nine months. You know, I think I kind of approached it with I approached it with the idea that it was really kind of guerilla marketing. So I was I was out networking constantly, I was having breakfast with people lunches with people, I was doing nonprofit and volunteering activities. I joined the Junior Chamber and the Young Leaders Council and all these different things. Because I was trying to add as many people to my database as possible, and I was shaking as many hands as possible. And you know, when you're new, I always jokingly tell people, I, I knew that people weren't going to necessarily just do business with me. So there were a lot of people I was like, hey, you know, when somebody has a property to buy or sell, who do you refer? And they were like, oh, so and so? And I said, Well, can I be your second place realtor? And no money asked love that. Yeah, so nobody asks that question. Right. So you know, how often somebody said no, like 0% of the time, of course and so I was always the second place realtor for so many people and it just requires the first place realtor did not answer their phone or not be available for you to become the first place realtor. And I one of my, one of my best sources. Now I was just gonna say my, one of my best referral sources is he told me he would never do business with me because he had his he had his team. He had his guy. Yeah. And that guy didn't do whatever he needed, and then the referral source and the agent ever since.
D.J. Paris 9:01So I've done about 500 episodes, you're the first person to give that particular tip. And I think it's one of the very best tips I've ever heard because, well, not only do I like it, but I have a little bit of a personal experience with that particular idea. My father is a paper salesman and he's been doing it forever 40 years, and he's like the least salesy person you'll ever meet. He's just a wonderfully nice human being. And because he's not very salesy. I always was curious, like, how did how did you, you know, win these clients over who were already with other paper salesman, you know, they all basically have this access to the similar products and pricing. He goes, I just always told them like, hey,
If you’d prefer to watch this interview, click here to view on YouTube!
Josh Anderson can be reached here.
This episode is brought to you by Real Geeks and Modwell.
Transcript
D.J. Paris 0:00If everyone in your sphere of influence got 36 touches from you over a 12 month period, what would that do to your production? We're going to talk about it today. Stay tuned. This episode of Keeping it real is brought to you by real geeks. How many homes are you going to sell this year? Do you have the right tools? Is your website turning soft leads into interested buyers? Are you spending money on leads that aren't converting? We'll find out why agents across the country come to real geeks as their technology partner. Real geeks was created by an agent for agents. They pride themselves on delivering clients a real estate sales and marketing solution to generate more business and real geeks is super easy to use. Their websites are fast and built for lead conversion with a smooth search experience for the end user. Real geeks is also mobile friendly delivering an excellent user experience on the go. Real geeks includes an easy to use CRM. So once your leads sign up on your website, you can track their interest and have great follow up triggers. Real geeks is loaded with a ton of marketing tools to nurture your leads and increase your brand awareness. Do yourself a favor and please visit real geeks.com forward slash keeping it real pod and find out why Realtors come to real geeks to generate more business again, visit real geeks.com forward slash keeping it real pod. This episode is also brought to you from manuel.io who can take your listings and quickly virtually renovate them to show prospective buyers what's possible, making your sales much faster. And for higher price points. Guys, this is awesome stuff and I'll be telling you more about Manuel halfway through the episode. But for now, go visit manuel.io That's mo d w e. l l.io. And now on to the show.
Hello, and welcome to another episode of Keeping it real the largest podcast made by real estate agents and for real estate agents. My name is DJ Paris. I am your guide and host through this show. And in just a moment, we're going to be speaking with top producer Josh Anderson of Nashville. Before we get to Josh, just two quick reminders. Please tell a friend about this show. Think of one of the realtor that's struggling right now and send them a link and send him over to our website keeping it real pod.com Or just have them pull up any podcast app search for keeping it real, hit that subscribe button and also please follow us on Instagram. We're actually on all the social channels but we're trying to grow our Instagram channel because we post really great content there a couple several times a week we post short form videos How do you find us top agent interviews so go to Instagram search for top agent interviews or that's our handle and hit the Follow button. We appreciate it Okay, let's get to the main event my conversation with Josh Anderson.
Today on the show our guest is Josh Anderson with the Anderson group Real Estate Services in Nashville, Tennessee. Let me tell you more about Josh. Now Josh Anderson is a highly motivated individual who is passionate about Nashville real estate and dedicated to serving his clients and community. Josh was born and raised in Nashville. He graduated from Louisiana State University graduated from Louisiana State with a degree in international trade and finance. He served in the US Army for eight years including a 10 month deployment in Bagram Afghanistan during Operation Enduring Freedom. These experiences along with his education have instilled in him a strong work ethic, discipline, and a desire to give back. With over 17 years of experience in the real estate industry. Josh has helped more than 2000 families achieve their homeownership dreams. He has also built a successful team that consistently ranks among the top five real estate teams in the southwest region. Now Josh's unwavering commitment to client satisfaction is reflected in the fact that nearly 75% of his business comes from past clients, his sphere of influence and Agent referrals. Please follow Josh on Instagram and Facebook. There's two places you can follow him on on social which is at sorry, tag Nashville. So that's one of his accounts tag Nashville. The other is the real Josh Anderson. And by the way, we are going to have links to both of those in the show notes so you don't have to even search around will tag right to it. Also visit his website at Josh Anderson realestate.com. And let's all welcome Josh and thank him for his service to our country as well. Josh Welcome to the show.
Josh Anderson 5:00Yeah, thanks for the opportunity. I appreciate that.
D.J. Paris 5:03Well, thank you for coming on our show. The hardest part of interviewing top 1% producers is finding time to do it. So we appreciate you and the fact that you're not just, you know, running your own business, you have a whole team to to help as well. And we appreciate your time today. So thank you. I'm excited to chat with you, and would love to learn how you got into real estate. So you were a military guy. And then were you doing real estate while in the military? I actually recently interviewed someone who was, but I'm curious to hear your story.
Josh Anderson 5:36Now, actually, actually, well, I'll tell you, though, the after high school, I was smart enough to know that I probably didn't need to go from high school to college. So I went into the military and did that. And then went to LSU. And I was actually in my junior year of college, when I got a phone call walking into my last final of the semester, that I was going to be going to Afghanistan for a year. And they actually didn't know how long we're gonna go. They told us three months, six months, it ended up being about 1110 and a half, 11 months, my goodness. And so it was, you know, it was like within eight months of 911. So it was back in 2002. And, anyway, so I got into real estate in April of 2006. It's funny, it was actually April 1, so April Fool's Day. And, you know, I graduated in finance and economics and worked at an investment bank. And I think I created a idea or a story in my head of what that was going to be. And it just, it wouldn't fill in the buckets, I wouldn't be mentored, I wouldn't be challenged. And so I was getting my real estate license in the meantime, just because I've, I've always loved real estate architecture. And so I ended up, I ended up doing that. And within the first three months, I sold my first house. So I think I sold 23 or 24 houses my first year in the business.
D.J. Paris 6:59That's incredible. That's an incredible amount of homes. I'm curious, because at again, I know, a lot of times people listen, and they're like, well, it was different back in, you know, the early 2000s. Or I'm not sure it was so different. I know, client acquisition. I don't think it's gotten easier over the years. If you're a brand new agent. So curious on how did you get that many deals done in your first year? I mean, that is truly a huge, huge as you know, a huge number.
Josh Anderson 7:25Yeah, so I guess I did, I did those 23 transactions really in about eight and a half or nine months. You know, I think I kind of approached it with I approached it with the idea that it was really kind of guerilla marketing. So I was I was out networking constantly, I was having breakfast with people lunches with people, I was doing nonprofit and volunteering activities. I joined the Junior Chamber and the Young Leaders Council and all these different things. Because I was trying to add as many people to my database as possible, and I was shaking as many hands as possible. And you know, when you're new, I always jokingly tell people, I, I knew that people weren't going to necessarily just do business with me. So there were a lot of people I was like, hey, you know, when somebody has a property to buy or sell, who do you refer? And they were like, oh, so and so? And I said, Well, can I be your second place realtor? And no money asked love that. Yeah, so nobody asks that question. Right. So you know, how often somebody said no, like 0% of the time, of course and so I was always the second place realtor for so many people and it just requires the first place realtor did not answer their phone or not be available for you to become the first place realtor. And I one of my, one of my best sources. Now I was just gonna say my, one of my best referral sources is he told me he would never do business with me because he had his he had his team. He had his guy. Yeah. And that guy didn't do whatever he needed, and then the referral source and the agent ever since.
D.J. Paris 9:01So I've done about 500 episodes, you're the first person to give that particular tip. And I think it's one of the very best tips I've ever heard because, well, not only do I like it, but I have a little bit of a personal experience with that particular idea. My father is a paper salesman and he's been doing it forever 40 years, and he's like the least salesy person you'll ever meet. He's just a wonderfully nice human being. And because he's not very salesy. I always was curious, like, how did how did you, you know, win these clients over who were already with other paper salesman, you know, they all basically have this access to the similar products and pricing. He goes, I just always told them like, hey,
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