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Episode Synopsis
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Triton Digital has two podcast rankers in the US - one based on data, containing participating podcasts only (here, for October), but it’s just released a new set of data based on a survey (here, called Q2 but actually for Q3 2025). Triton’s survey-based Podcast Ranker also includes Demos+ data which ranks shows based on a number of demographic data points to help brands know where to advertise. The data is freely available; more on that data here.
It’s notable that NPR News Now is the #1 podcast according to Triton’s data, but only appears at #23 in their survey. That might be because NPR News Now is often the response from a smart speaker for “Play the latest news”, which means more downloads outside of podcast apps altogether.
The iPhone app Castro has got significantly better over the past year, under new owners. If you were a former subscriber to Castro, you can grab a free month here, according to this announcement.
In a blog post, Audacy focuses on some of “the next wave of podcast advertising” - instead of reading ads, the company says their hosts “create experiences”.
> > > of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad here➡️5 ways to grow your podcast WITHOUT social media — This FREE Podcasting Business School virtual workshop will teach you: ⭐️FIVE simple strategies to help you grow your podcast without using social media. Join us on November 25th or December 3rd.Real Audience Growth for Creators — Reach More Listeners and Viewers! Grow Your Podcast with Proven Results.
AudienceLift.com, Guaranteed Growth for Audio & Video Podcasts. Try it Now!Alitu welcomes Riverside to all-in-one podcasting — What kept you? Alitu's helped podcasters record + edit + host since 2022. And easy podcast editing has been our mission since 2018 - our customers love it.
Click to see why.Gold supporters: Buzzsprout,
Triton Digital has two podcast rankers in the US - one based on data, containing participating podcasts only (here, for October), but it’s just released a new set of data based on a survey (here, called Q2 but actually for Q3 2025). Triton’s survey-based Podcast Ranker also includes Demos+ data which ranks shows based on a number of demographic data points to help brands know where to advertise. The data is freely available; more on that data here.
It’s notable that NPR News Now is the #1 podcast according to Triton’s data, but only appears at #23 in their survey. That might be because NPR News Now is often the response from a smart speaker for “Play the latest news”, which means more downloads outside of podcast apps altogether.
The iPhone app Castro has got significantly better over the past year, under new owners. If you were a former subscriber to Castro, you can grab a free month here, according to this announcement.
In a blog post, Audacy focuses on some of “the next wave of podcast advertising” - instead of reading ads, the company says their hosts “create experiences”.
> > > of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad here➡️5 ways to grow your podcast WITHOUT social media — This FREE Podcasting Business School virtual workshop will teach you: ⭐️FIVE simple strategies to help you grow your podcast without using social media. Join us on November 25th or December 3rd.Real Audience Growth for Creators — Reach More Listeners and Viewers! Grow Your Podcast with Proven Results.
AudienceLift.com, Guaranteed Growth for Audio & Video Podcasts. Try it Now!Alitu welcomes Riverside to all-in-one podcasting — What kept you? Alitu's helped podcasters record + edit + host since 2022. And easy podcast editing has been our mission since 2018 - our customers love it.
Click to see why.Gold supporters: Buzzsprout,
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