#1 thing people want in a brand #ep26

06/03/2024 44 min
#1 thing people want in a brand #ep26

Listen "#1 thing people want in a brand #ep26"

Episode Synopsis

A rebrand is more than just a fresh coat of paint; it’s achieving that wholeness, that cohesion that all business owners crave so desperately.
In your zone of genius, what’s that one topic that people bring up again and again?
Whenever I chat with someone about branding, there’s one concept that’s a near constant – cohesion.

We all want that missing link that brings all the disparate parts of your business together into a united whole. Cohesion gives us that high-vibration feeling, full of joy, synergy, synchronicity, and flow.

It gifts your brand a magnetic attraction. But like all good things, it’s hard to find.

Don’t worry, I’m not gatekeeping! In today’s show, I’m sharing my foolproof, 5-step system for:
creating cohesion in your brand.
I’m also diving into:

What cohesion looks like in your business
The emotional impact of color harmony
How brand cohesion earns you loyal customers
Tips for sticking to a cohesive brand design

Episode links:

Take the color type quiz
DIY your rebrand
Take the colour quiz - https://www.jnicholesmith.com/quizWork with me further here - https://www.jnicholesmith.com