Protecting Privacy in the Age of AI: A Conversation with John Cook

16/01/2025 32 min

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Episode Synopsis

In this episode, we chat with John Cook, CEO of Kingwood Data Privacy, to hear how his team tackles the challenges of safeguarding sensitive information in data-intensive industries. He explains the delicate balance of preserving data utility and protecting individual privacy as new data types and evolving AI applications raise fresh concerns. He covers methods like adding small amounts of “noise” to prevent re-identification (differential privacy) and doing secure comparisons without sharing raw data (homomorphic encryption). Overall, privacy doesn’t have to block progress—when companies focus on the real questions they need answered, they can protect people’s information and still gain valuable insights.