ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Lead Magnets (part 2): How Does It Work and Where Do I Put It?"
Episode Synopsis
Today's episode is Part 2 in a series of episodes about list building and audience building for your online store. If you haven't listened to Part 1, I would do that first. What is a Lead Magnet? It's premium content that you give in exchange for your customer's email address. What we cover in Part 2... How does a Lead Magnet really work? How do I set it up? How to I deliver the cheatsheet or PDF thingy I promised? Where do I PUT the Lead Magnet? How do I drive traffic to it? Have a listen... https://janehamill.com/magnet2/
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