On the gap between how people look at you offering and how you’d like them to look at it … thoughts on the art of communicating week-daily at https://michaelgerharz.com/blog Mentioned in this episode:My new book is out nowYou’ve got a bold vision and a strategy to achieve it! But why does your company seem to be standing still? Why is the gap between what strategy promises and what it delivers so vast and disheartening? And what to do about it?

Find out in my new book “The PATH to Strategic Impact”: https://geni.us/the-pathNew book

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