In this episode of the International Web Effectiveness Podcast, Bill Scully and Bill Hunt explore the intricacies of multi-regional domain structures in international SEO, sparked by a comprehensive research report on keyword rankings. They discuss the implications of Google's AI-powered expansion of Google Translate, the benefits and challenges of using country code top-level domains (ccTLDs) versus subdirectories, and the crucial role of HREFLang Tags in managing duplicate content across different markets.____________________________________________Hosts: Bill Hunt and Bill ScullyFull show notes: https://internationalwebmastery.com/international-web-effectiveness-podcast/episode-2-domain-structures/___________________________________________Looking for more episodes like these? Check out our main YouTube channel: https://www.youtube.com/@InternationalWebMasteryOr visit our podcast page: https://internationalwebmastery.com/international-web-effectiveness-podcast/____________________________________________Join our Facebook Groups:► Public - https://www.facebook.com/groups/1097711877977484/► Private - https://www.facebook.com/groups/iwmprivate/____________________________________________Follow us on:► Facebook: https://www.facebook.com/internationalwebmastery/► Instagram: https://www.instagram.com/internationalwebmastery/► Twitter: https://x.com/IntlWebMastery ► LinkedIn: https://www.linkedin.com/company/international-web-mastery/____________________________________________

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