12: Research to Resonance: Leveraging Insights for Impactful Advertising

18/06/2024 49 min Episodio 12

Listen "12: Research to Resonance: Leveraging Insights for Impactful Advertising"

Episode Synopsis

Advertising is all around us – nonstop, everywhere. So, how can brands stand out? By understanding the market better, knowing what has a better chance to perform, and using insights to create more impactful ad campaigns.
On Episode 12 of Insightful Inspiration, Isabelle Landreville chats about that topic with Crystal Sales, a seasoned strategic planner and Group Strategy Director at Rethink in Toronto.
Crystal embodies the principle of driving results with consumer understanding. With over a decade of experience at renowned agencies such as SID LEE, Ogilvy, and OneMethod, Crystal has honed her skills in transforming data-driven insights into powerful brand experiences. Join us.
Insightful Inspiration is brought to you by Sylvestre & Co.: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.sylvestreco.com

More episodes of the podcast Insightful Inspiration