Weekly podcast – Traceability is like air traffic control: why companies can't fly blind

18/09/2025 26 min Episodio 1115
Weekly podcast – Traceability is like air traffic control: why companies can't fly blind

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Episode Synopsis


This week: Florent Bouguin, chief technology officer at Optel, talks with Innovation Forum's Ian Welsh about the top and bottom line benefits and opportunities of supply chain traceability, particularly in the context of a shifting regulatory landscape.
Plus: Mars, PepsiCo, and ADM unite to boost Polish regenerative farming; CEOs prioritise sustainability action as competitive edge; report finds European wild fish heavily contaminated with toxic PFAS; and, clean energy set to replace 75% of fossil fuel demand, in the news digest by Ellen Atiyah.
Host: Ian Welsh

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