From college hoops to calling the Olympics, Zora Stephenson’s path to NBC Sports is a story of bold moves, relentless preparation, and authentic connection. In this conversation, Zora shares what it takes to thrive in today’s fast-changing media world and why humanizing athletes is the real future of sports storytelling.



Takeaways



Zora's experience at the Olympics showcased the emotional connection of live sports.




The sports industry is evolving with the rise of women's sports and increased attendance.




Live events provide a unique experience that cannot be replicated through screens.




The future of sports broadcasting will continue to focus on live experiences and audience engagement.






Keywords

innovation, sports, broadcasting, play-by-play, Olympics, Zora Stevenson, women's sports, authenticity, storytelling, media

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