Feed the Leads - Appetizing Services: Referrals In-Person and on the Internet

INGenius Podcast
19/08/2019 18 min Temporada 1 Episodio 1
Feed the Leads - Appetizing Services: Referrals In-Person and on the Internet

Listen "Feed the Leads - Appetizing Services: Referrals In-Person and on the Internet"

Descargar episodio

Episode Synopsis

Referrals online are called social proof. Natalie Klein and Leah Spielman discuss the power of reviews, testimonials and other socializing that create the appetite for your services and yours alone.  Show notes: 1:00 The importance of testimonials and online reviews2:15 Asking for referrals3:05 How client surveys can help align your brand promise and client perceptions of your brand.4:20 Responding to a negative review5:25 Using testimonials to drive perception8:03 Getting online reviews – their importance and integrity12:50 Using reviews to internally assess and improve your customer service model and processes14:30 How reviews help with talent recruitment 

More episodes of the podcast INGenius Podcast

Maximizing Your CPA Firm Marketing 09/05/2024
Ingenuity Masters Series: Strategies to Use Now with Steve Silverman 17/11/2022
Ingenuity Masters Series: Pete Machalek on Brand Promise, Confident Presence and First Impressions 17/10/2022
Ingenuity Masters Series: Kate Harry Shipham on Job Title Confusion and Standardization 27/09/2022
CPA Influencers Series: Meagan Hayes on Sustaining a Firm's Marketing During Fast Growth 14/03/2022
CPA Influencers Series: Donna Erbs on Accounting Marketers Thinking Like Owners 18/02/2022
CPA Influencers Series: Jennifer Hamberger on Brand Consistency and Brand Promise 10/02/2022
CPA Influencers Series: David Bier on Promoting Smart Niche Leaders from Within 28/01/2022
CPA Influencers Series: Caren Rodriguez on Communication and Strategy During an Acquisition/Merger 03/12/2021
CPA Influencers Series: Margie Craig on How to Manage the Message 07/11/2021
© 2003-2025 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA