I share a recent breakthrough in my entrepreneurial journey with Podsqueeze. After experimenting with various marketing strategies, I discovered the power of targeted press releases. Initially, I struggled with traditional PR methods, but I found success by reaching out to niche podcasting newsletters. This approach not only increased our visibility but also connected us directly with our target audience. I emphasize the importance of finding your niche and leveraging industry-specific channels for effective outreach. Tune in to learn how to apply these insights to your own projects!Timestamps by PodSqueezeIntroduction and Podcast Promotion (00:00:07)Early Perceptions of Entrepreneurship (00:01:12)First Tech Job and Startup Culture (00:02:25)Discovering Bootstrapping vs. VC Startups (00:04:48)Growth Plateau and Entrepreneurial Skills (00:05:57)Defining Startups vs. Businesses (00:07:00)Learning Marketing Channels (00:08:02)Initial Attempts at PR and Press Releases (00:09:16)Press Release Agencies and Fiverr Experience (00:11:31)Understanding Press Release Feeds (00:13:48)Breakthrough with Niche Newsletters (00:16:53)Success with Newsletter Outreach (00:18:57)Key Lesson: Go Niche for PR (00:21:16)Closing and Call to Action (00:22:18)Here are the mentions with timestamps arranged by topic:Tools and Websites"Twitter": "00:00:07""Fiverr": "00:11:31""Reddit": "00:17:57""Yahoo": "00:14:54""MSN": "00:14:54""Google": "00:08:02"Concepts and Terms"Press Releases": "00:09:16""SEO (Search Engine Optimization)": "00:08:02""Backlinks": "00:09:16""Cold Emails": "00:08:02""Niche Marketing": "00:21:16"Notable Mentions"Podsqueeze": "00:05:57""ChatGPT": "00:16:53""Peter Levels": "00:04:48"Summary of Key Points"The importance of finding niche newsletters for press releases": "00:21:16""The difference between startups and bootstrapping businesses": "00:07:00""The realization of using press releases effectively within the podcasting community": "00:18:57"

Ver todos los episodios