Design, Empathy and Uncertainty w/ Don Norman

Design, Empathy and Uncertainty w/ Don Norman

Hypergrowth Podcast

05/04/2018 2:44AM

Episode Synopsis "Design, Empathy and Uncertainty w/ Don Norman"

For our pilot episode, we sit down with design pioneer Don Norman for our pilot on the importance of empathy and the benefits of the Human-centered Design process. Norman is a pioneer in the field of the design, having created design institutes at Northwestern and UCSD, leading the first UX efforts at Apple, and an integral half of the Nielsen-Norman consultancy. Most famously, he's been the author of design must-reads such as The Design of Everyday Things.

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