In this episode of the How's Business podcast, Dale Buchanan delves into the sales process, focusing on the importance of identifying customer needs and framing solutions accordingly. He emphasizes the significance of building rapport with customers to establish trust and effectively address their pain points. The conversation also previews upcoming topics, including handling objections and closing sales.Purchase "The Business of Dog Training" on AmazonThis show is sponsored by DaleBuchanan.net This show is sponsored by the Huntsville Business Coach

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