In Episode 2, Ben talks to his panel of freelance comms experts to explore how they defined their offer in terms of:

- lists of services
- articulating what makes them different
- brand identity.

Once you've decided to make the leap into freelancing, this is the essential next step to being successful. It's a great listen again.

Thanks a lot to this episode's contributors:

Darren Caveney www.linkedin.com/in/darren-caveney-94264517/
Richard Forshaw-Smith rfsmarketing.co.uk/
Dan Slee danslee.wordpress.com/
Bridget Aherne bridgetaherne.wordpress.com/
Kate Vogelsang www.birdsongconsultancy.co.uk/aboutus/
Rebecca Roberts threadandfable.com/
Dave Thackeray davethackeray.com/

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