New Year's Resolutions with McCann London's Polly McMorrow

How to be a CEO
08/01/2024 30 min Temporada 1
New Year's Resolutions with McCann London's Polly McMorrow

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Episode Synopsis

Polly McMorrow is CEO of McCann London, part of one of the biggest advertising agencies in the world. Clients include Xbox, Aldi, Just Eat and Wimbledon. In this episode we talk about:What her New Year Resolutions for business areHow to make a great marketing campaign Why she nearly turned the job down as soon as she was offered itThe future of marketing  For more interviews, news and analysis go to standard.co.uk/business or pick up the Evening Standard newspaper Hosted on Acast. See acast.com/privacy for more information.

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