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Listen "Workwear Designed for Community with KaLeena Thomas of J. Margaret Weaver"
Episode Synopsis
In episode 33, KaLeena Thomas talks about what was missing in her career wardrobe, how entrepreneurship and community go hand in hand, and the meaning behind her brand J. Margaret Weaver.
After more than a decade of struggling to find classic, high quality, and easy-to-care for professional work clothing and accessories, KaLeena Thomas decided to stop shopping and start the solution. In January 2021, she launched J. Margaret Weaver, a brand specializing in simple and smart work clothing and accessories for women. J. Margaret Weaver is committed to promoting ethical, US-based production, size inclusivity, and easy-to-care for pieces. Her vision is to empower and simplify life for women by streamlining the first decision you make every day – what am I going to wear?
In this episode, you’ll learn:
The problems KaLeena experienced with work clothes during her 10 years in big consulting
Why entrepreneurship can look very different from business to business
The technologies that have lowered the barrier to entry of entrepreneurship
What research KaLeena did before starting J. Margaret Weaver
The meaning behind the names of J. Margaret Weaver designs
How KaLeena built community around her brand
What the design and development process of her first piece looked like
What helped KaLeena move past the fear of failure in starting a business
How KaLeena found her factory and what she said when she first reached out to them
What KaLeena has found about the importance of in-person selling in age of online shopping
People and resources mentioned in this episode:
J. Margaret Weaver website
J. Margaret Weaver email
J. Margaret Weaver Instagram
J. Margaret Weaver LinkedIn
Rightfully Sewn factory in Kansas City, MO
Do you want fashion business tips and resources like this sent straight to your inbox? Sign up for the How Fitting newsletter to receive new podcast episodes plus daily content on creating fashion that fits your customer, lifestyle, and values.
After more than a decade of struggling to find classic, high quality, and easy-to-care for professional work clothing and accessories, KaLeena Thomas decided to stop shopping and start the solution. In January 2021, she launched J. Margaret Weaver, a brand specializing in simple and smart work clothing and accessories for women. J. Margaret Weaver is committed to promoting ethical, US-based production, size inclusivity, and easy-to-care for pieces. Her vision is to empower and simplify life for women by streamlining the first decision you make every day – what am I going to wear?
In this episode, you’ll learn:
The problems KaLeena experienced with work clothes during her 10 years in big consulting
Why entrepreneurship can look very different from business to business
The technologies that have lowered the barrier to entry of entrepreneurship
What research KaLeena did before starting J. Margaret Weaver
The meaning behind the names of J. Margaret Weaver designs
How KaLeena built community around her brand
What the design and development process of her first piece looked like
What helped KaLeena move past the fear of failure in starting a business
How KaLeena found her factory and what she said when she first reached out to them
What KaLeena has found about the importance of in-person selling in age of online shopping
People and resources mentioned in this episode:
J. Margaret Weaver website
J. Margaret Weaver email
J. Margaret Weaver Instagram
J. Margaret Weaver LinkedIn
Rightfully Sewn factory in Kansas City, MO
Do you want fashion business tips and resources like this sent straight to your inbox? Sign up for the How Fitting newsletter to receive new podcast episodes plus daily content on creating fashion that fits your customer, lifestyle, and values.
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