Do you know the difference between a value proposition, mission statement, and unique selling proposition? Sure, there's some overlap. But they differ in crucial ways. Using them interchangeably on your website could be subtly undermining your messaging. Here's how to tell the difference, strategies for the most effective ways to use each of them, and real-world examples to illustrate. *****Follow Linda on all her socials:www.linktr.ee/lindameloneAnd subscribe to her weekly newsletter for more exclusive tips:https://thecopyworx.com/newsletter/

Ver todos los episodios