In this episode of High Agency, we sit down with Arman Motaghi, founder and CEO of Properate, to explore how building science is powering a quiet revolution in climate action. Arman shares his unexpected journey into the world of energy efficiency and how Properate is helping homeowners, contractors, and governments make smarter decisions about the spaces we live in.We dig into startup myths, retrofitting realities, and why the air we breathe indoors might be the most overlooked part of our well-being. This one changed how we think about “home”—and we think it might do the same for you.FeaturingArman MotaghiFounder & CEO, ProperateArman Motaghi is the founder and CEO of Properate, a climate tech company helping build energy-efficient homes across Canada. An award-winning innovator and immigrant entrepreneur, Arman has supported over 1,400 projects that cut carbon while making sustainable building simple and accessible. He recently represented Canada at COP29 to share his work on decarbonizing the built environment.Website: properate.ioHosted byMo DhaliwalCEOSkyrocket DigitalSoftware engineer turned marketer, Mo is an entrepreneur, cultural curator and technologist. In his role as founder and CEO of Skyrocket Digital, he helps clients with business, brand and technology to launch new ideas and grow their businesses.—High Agency: Conversations that Drive Growth and TransformationInstagramLinkedInX (formerly Twitter)TikTok—Presented by Skyrocket DigitalSkyrocket is the digital agency for ambitious leaders. Our capabilities empower business and marketing leaders with the confidence to launch new initiatives, grow their brands, and undergo the transformation necessary to achieve breakthrough results.

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