ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Talking Points #31 - 4/9/15"
Episode Synopsis
Is social media now nothing more than advertising? Arik and Kevin discuss a provocative post. Also, consumer trust of the PR industry, the quality of corporate writing, and trends for 2015 in branded content. Plus, the new "Poltergeist" had a scary - personalized - promotional push online.
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Learn more about your ad choices. Visit megaphone.fm/adchoices
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