Don’t Touch Etsy Ads Until You See This (Critical Update)

20/08/2025 4 min Episodio 261
Don’t Touch Etsy Ads Until You See This (Critical Update)

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Episode Synopsis

Etsy just dropped a massive change to their ads platform — and it’s going to affect every seller running Etsy Ads. I walk you through exactly what’s different, how the new “ad strategy buckets” work, and why this could be a big problem if you’re not careful.   Here’s what I cover step by step:  • The new $25/day minimum to access Etsy’s ad strategy options  • What each of the three strategies actually means for your shop  • Why the “balanced” strategy is your default if you spend less than $25  • The risk of increasing orders vs. increasing return on ad spend  • The hidden cost sellers don’t realize with these changes  • Whether or not you should even be running ads right now  • Why organic sales are more important than ever before  • How to avoid losing hundreds of dollars testing the wrong strategy   This change is still in beta, but it could completely shift how sellers approach Etsy Ads. Before you touch your ad budget, watch this breakdown to avoid costly mistakes.   #EtsySellerTips #EtsyAds #EtsyMarketing   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw     00:00 Etsy’s big ads change revealed 00:26 The new $25/day minimum requirement 00:45 Three ad strategies explained 01:49 Why sellers lost control of ads 02:48 Should you even run Etsy ads? 03:17 The danger of ramping up budgets 03:45 Why organic sales come first 03:47 Final thoughts and safer strategies