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Listen "Experiences vs Advertising and Why Aston Martin Hasn't Cracked the GCC Market #5"
Episode Synopsis
Anwar and Moe are back for Episode 5 to discuss Porsche's moves to become an increasingly experience-led brand in the UAE, and whether they think that's more effective than traditional ad-spend. Also, why isn't Aston Martin more successful in such a luxury-obsessed market? If you've got feedback, we'd love to hear it. You can reach us at: [email protected] us on Instagram: https://www.instagram.com/gulf_spec_podcast/
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