ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Letting the Tech Do the Work (feat. Craig Charlton, SugarCRM)"
Episode Synopsis
In this episode of the Growth Enablement Madness podcast, we sat down with Craig Charlton, CEO of SugarCRM. We discussed Sugar’s recent branding and positioning change and how Craig has seen the software industry evolve during his time at the company. We also discussed how SugarCRM envisions itself enabling your customers and potential customers to grow their business.
More episodes of the podcast Growth Enablement Madness
Understanding the Pillars of AI Readiness
11/03/2025
AI Agents are Coming: Are You Ready?
21/01/2025
Driving Customer-Centric Growth with OKRs
17/12/2024
Laying a Data Foundation for AI Readiness
30/07/2024
How OKRs Impact Growth & Sales
28/05/2024
In God we trust