Calling all wedding pros that want to elevate your brand and business. This episode is all about how to use PR to get a HECK Yes from your dream clients. OFD Consulting owner, Meghan Ely, CWIP (Certified Wedding Industry Professional), combines in-the-trenches event experience with a love of wedding PR to empower her clients to take their businesses to new heights. Her team’s publicity efforts are regularly honored by the Public Relations Society of America, and most recently, Meghan was named the 2020-21 NACE Speaker of the Year. A long-time industry speaker and writer, she is a WeddingPro educator with The Knot + WeddingWire, as well as a regular contributor to Wedding Planner Magazine, Catersource and SpecialEvents.com. A longtime supporter of industry associations, Meghan currently serves as the 2021 International President for WIPA. 1) PR is aligned with customer acquisition in a few ways- it can attract discerning couples who will be impressed with the third party credibility. It can also be used as a top of funnel strategy to bring in new clients. 2) PR is tied directly into social proof, which plays a big role in how today's couples (especially Gen Z) relies on social proof to say yes to the right wedding pro. 3) PR can seem overwhelming but the fact is, you yourself are the best person to start representing yourself because you know you best. Now, if someone wants to look into hiring someone, I"m happy to walk listeners through what to look for. Connect with Meghan https://weddingindustryspeakers.com/speaker/meghan-ely/ https://www.instagram.com/ofdconsulting/ If you want to be a professional speaker in the wedding industry, take this course https://weddingindustryspeakers.com/register/the-course/ Connect with Carissa Coaching IG: @carissawoo Photography IG: @carissawoophotography Download a free guide on how to become a lead generating machine HERE Watch my free 20 lead generation masterclass https://carissa-woo.mykajabi.com/registration-page... Thank you to our sponsors Photobooth Supply. Buy the Photo Booth http://photoboothsupplyco.com/carissawoo

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