#65 - The End of Campaigns

26/08/2025 5 min Temporada 1 Episodio 65

Listen "#65 - The End of Campaigns"

Episode Synopsis

For decades, marketing has been built around campaigns — big launches, timed pushes, and seasonal bursts. But in the age of AI, this model is breaking down.In this episode, Anaiya explores why the future of marketing won’t be about campaigns at all, but about continuous, adaptive conversations with customers. From personalization at scale to the new role of marketing teams as conversation designers, discover why the best brands will stop shouting and start listening.