In this episode, Eric welcomes Spencer Honeyman, Chief Commercial Officer at Vi, for a deep dive into the game-changing impact of AI and data in the fitness industry. They uncover how predictive analytics and machine learning are transforming member engagement, curbing attrition, and fine-tuning marketing strategies. Spencer offers practical insights on personalizing fitness experiences with data-driven approaches and explores the potential of AI tools like ChatGPT to reshape the industry. They also tackle crucial topics like data privacy and the growing shift toward consent-driven data practices, providing actionable advice for fitness businesses to harness AI effectively and deliver better results for their members. LINKS:   https://vi.co/ https://goteamup.com/  https://podcastcollective.io/   

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