How to pivot your start-up successfully:Many founders know the struggle. They launch their business and realize: Our market needs a different approach. Or: We can make a much bigger impact - but need to adapt our product or business model radically.The latter happened to @Florian Kramer. With their startup @Lene Health they initially opted for a project-based solution in the sensitive field of mental health at work.But in order to make an impact with their clients and their growth, the team recognized that a shift to a recurring SaaS model was essential.Shifting from a low-tech project-based setup to a sophisticated tech-driven solution required a change in mindset and strategy.So in today's #thesaassymphony podcast episode we talk about: how they are managing their change from project-based to software as a servicewhat are their key indicators for success during that timehow to pivot without having big investors on board alreadyTune in, have a listen and take what you need for your growth journey to be successful.#b2bsaas #startup #pivot #investmentFlorians LinkedInLene Health Website- - -Björn's Linkedin Profile: www.linkedin.com/in/bjoernwschaefer Order Now: My GTM Book Funky Flywheels 🕺💃 GER: https://amzn.to/3Sgi8qk ENG: https://amzn.to/4g2Ly49 My Homepage: www.rowing8.com

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