ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Valeria #745"
Episode Synopsis
Michael Ferrero, the founder of the Ferreiro chocolate empire, created a fictional ideal customer named Mrs. Valeria. He designed all his products to please her, believing she represented the ultimate consumer. This mindset drove his success and serves as a reminder to always have a target audience in mind.
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In God we trust