How Challenger Brands Are Rewriting The Brand-building Playbook w/ Manu Prasad, CMO of Scripbox

FreeFlowing With Gurudev
07/10/2021 1h 9min
How Challenger Brands Are Rewriting The Brand-building Playbook w/ Manu Prasad, CMO of Scripbox

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Episode Synopsis

Manu Prasad has spent a lot of his career helping upstart brands stand up to giant legacy players. And he’s done so successfully across industries like fashion, furniture and finance. Listen in as Gurudev unearth’s Manu’s insights on how challenger brands can make a big splash and the notable trends in the evolution of brand-building in recent years. 

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