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Listen "Fitness and Wellness Class: Know Your Competition! Then Make Them Sweat! "
Episode Synopsis
Join Rick Wenner, MBA for Know Your Competition! Then Make Them Sweat! an in-depth look at the fitness business.
Many fitness professionals don’t understand the breadth of the competitive landscape facing them. The reality is that competition does not only include people with the same title as them, but also any solution that can help them efficiently and conveniently get to their goal. This episode will investigate all the options that should be considered competition, how we analyze them, and then respond by creating appropriate messaging to compete with them.
Want to earn CEUs for listening? You can by joining NASM Connected and unlock unlimited CEUs. Get access to this course and hundreds of others to earn the credits you need for recertification. Find out how. http://nasm.co/3s7hFIp
Many fitness professionals don’t understand the breadth of the competitive landscape facing them. The reality is that competition does not only include people with the same title as them, but also any solution that can help them efficiently and conveniently get to their goal. This episode will investigate all the options that should be considered competition, how we analyze them, and then respond by creating appropriate messaging to compete with them.
Want to earn CEUs for listening? You can by joining NASM Connected and unlock unlimited CEUs. Get access to this course and hundreds of others to earn the credits you need for recertification. Find out how. http://nasm.co/3s7hFIp
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