When to Give and When to Ask

11/06/2021 1 min

Listen "When to Give and When to Ask "

Episode Synopsis

How many of you get those irritating sales messages as soon as you connect with someone?  The #LinkedIn community is about serving, engaging and learning from each other first. It's not about spamming people with your sales messages.  
I want to tell you about a great tip that I got from Craig Fisher, CEO of TalentNet Media, which I support with their recruiting conferences.  
It's the 5:1 Give to Ask Ratio.  
Give 5 times before you ask. 
✅ Create content that serves your audience. 
✅ Create value for others first.  
✅ Post your tips, advice and expertise. 
✅ Share highlights of your best practices. 
✅ Tell a business story, the challenge you overcame and the lesson learned 
✅ Support other people's journeys and engage on their posts. 
⏩ That's how you showcase your value and build trust with your audience along the way.
⏩ After you've given value, then ask people to check out your website, sign up for a newsletter, download a white paper, buy your products or services, etc.  Give 5 times, before you ask.