Episode Synopsis "ETDev #8: Jeff Rohrs on His Book AUDIENCE"

Interview with Jeff Rohrs who in his first book, AUDIENCE: Marketing in the Age of Subscribers, Fans & Folllowers, looks into how to create what he calls “Proprietary Audience”.

Listen "ETDev #8: Jeff Rohrs on His Book AUDIENCE"

More episodes of the podcast ExactTarget Developer Podcast

• ETDev #12: ETLabs
• ETDev #11: AMPscript Editor
• ETDev #10: Journey Builder Boot Camp Hackathon
• ETDev #9: Beth Leleck on ExactTarget Services
• ETDev #8: Jeff Rohrs on His Book AUDIENCE
• ETDev #7: Jess Wearn on Social Media and Web Development
• ETDev #6: Joel Book on Marketing Insights for Developers
• ETDev #5: Kevin Parkerson on Fuel UX
• ETDev #4: Roost on ExactTarget and the HubExchange
• ETDev #3 - ETElements
• ETDev #2 - Rhythm Interactive on Interactive Marketing @rinteractive
• ETDev #1 - The State of the Platform 2014