27: CRM: The Good, The Bad, The Ugly - w/ Mike Jortberg (Slalom Consulting)

26/02/2020 41 min

Listen "27: CRM: The Good, The Bad, The Ugly - w/ Mike Jortberg (Slalom Consulting)"

Episode Synopsis

When you have over 40 years of  high-tech sales performance, CRM application consulting, alliances and business development experiences, you know there's some perspective to explore and predictions to garner.
In this podcast we interview Mike Jortberg, Global Sales Director for Customer Experience and Salesforce for Slalom Consulting and veteran business development leader and consultant for Salesforce, Axciom, Siebel (now Oracle), Hewitt Associates (now Aon Consulting).

We discuss all things CRM: The biggest changes, what's remained the same, and what still needs to be improved. Mike also reveals one his best techniques for improving sales performance - leveraging the Buyer's Journey Map and how to leverage it in your own sales enablement plans.
https://www.linkedin.com/in/mikejortberg/
#B2b #sales #salesperformance #salesoptimization #salesleadership #salesenablement #CRM #BuyersJourney #customerexperience #salestools #sellingtools #valueselling #salesconsulting

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