10: Lessons Learned Scaling A Value Selling Program - with Zach Rickenbach

Evolvers
27/11/2019 25 min

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Episode Synopsis

What do ultrarunning and value consulting have in common? In this episode, we interview Zach Rickenbach, a value consultant for identify and access management firm Okta, to learn how he and the Okta team scaled their value selling program to engage over 2,000 prospects and customers each year.
https://www.linkedin.com/in/zach-rickenbach-6159b967/
#evolvedselling #salesenablement #valueselling #valuemarketing #valueconsulting #valueengineer #ROI #RealizedValue #derived value #scale #salestools #sellingtool #salestech #nopitch #financialjustification #salesforce #valuestory

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