In this episode, Linda McKissack and Dana Gentry unpack the final part of John Maxwell's lesson on becoming a "one-percenter," emphasizing the power and necessity of trade-offs on the path to greater impact. They explore how true growth requires giving up something of value to pursue something greater, why comfort keeps most people in the 10% instead of the top 1%, and how significance—not success—creates lasting fulfillment. Through John's seven major trade-off principles, stories from Dana's coaching, and powerful insights on leadership partnerships, they illustrate how moving toward your calling often means stepping away from security, embracing discomfort, and courageously choosing the next climb.  

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