11: The Fundamentals Of Marketing For A Creative Perspective With Gareth Turner

20/11/2023 46 min
11: The Fundamentals Of Marketing For A Creative Perspective With Gareth Turner

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Episode Synopsis

Founder of Marketing Consultancy Big Black Door, Gareth Turner talks through the fundamentals of a marketer’s role. He explains the balance of time and focus between diagnosing the challenge or opportunity for a brand the strategy and the tactics to deliver it. We also discuss what tactics for product, price, place and promotion are and the difference between ideas and execution!

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