Ever feel like your emotions, stress, or self-doubt are holding you back in business? In this episode I sit down with Karina Baldwin, a mental performance coach with a master's degree in performance psychology, to discuss how business owners can train their minds for success.Karina shares her journey from athlete to entrepreneur, revealing how mental performance strategies—typically used by elite athletes—can be applied to business. She breaks down theperformance coaching model, the power of mindset shifts, and how your thoughts directly impact your results.In this episode:The difference between therapy and mental performance coaching – and why both matterHow to shift your mindset from“I don’t know what I’m doing” to“I can figure this out”ThePerformance Coaching Model: how your thoughts fuel emotions, actions, and resultsWhybusiness success isn’t a fluke – and how to replicate what’s already workingThe importance ofbuilding an identity beyond just your business to prevent burnoutActionable strategies totrain your brain to work for you, not against youAction Steps for the week:Get Uncomfortable – Do something outside your comfort zone this week (ex. show up on video, ask for a discount, pitch yourself)Write the Story You’re Telling Yourself – Journal about your current beliefs around business and successExpand Your Mindset – Listen to an episode ofTrue Adventure Podcast and learn mental performance strategies for freeConnect with Karina:Website:https://trueadventurecollective.com/mental-performance-coachingInstagram:https://www.instagram.com/trueadventureco/Connect with me, Hayleigh Hayhurst:Steal my Podcast Launch Checklist for free: ⁠https://www.espressopodcastproduction.com/⁠checklist⁠Website:https://www.espressopodcastproduction.com/YouTube:https://www.youtube.com/@EspressoPodcastProductionInstagram:https://www.instagram.com/espressopodcastproduction/TikTok:https://www.tiktok.com/@espressopodproductionMusic: John Kiernan.www.johnkiernanmusic.comProduced by Espresso Podcast Production:https://www.espressopodcastproduction.com/Join the Conversation: What did you think of this episode? Share your thoughts and key takeaways with me on social media using the hashtag #EmployeeToBoss. If you enjoyed this episode, please leave a review and share it with your network.

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