Why Ecommerce Brands Are Abandoning Traditional Ads | Liz Saunders

08/05/2025 31 min Temporada 1 Episodio 13

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Episode Synopsis

Welcome to another episode of Ecommerce Revamped, where we explore the future of ecommerce, marketing innovation, and digital transformation. In this episode, we dive into why modern ecommerce brands are moving away from traditional advertising strategies—and what's replacing them. Liz Saunders shares her deep insights into the shifting ecommerce ad landscape, the rise of AI-powered marketing, and how today’s leading brands are reallocating their budgets for greater ROI. Learn why high-growth ecommerce businesses are saying goodbye to legacy ad platforms, how consumer behavior has changed in 2025, and what data-driven strategies are outperforming outdated ad models. #LizSaunders #Wayward #Miva

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