California isn't just a state—it's a story still being written, and USA Today wants a front-row seat. With the launch of Today Californian, the national news giant is investing in a bold new experiment: statewide coverage designed to meet readers wherever they are, from inbox to Instagram. "We're positioning ourselves as highly relevant," says Greg Burton, the project's editorial lead. The goal? To create a digital-first newsroom that feels local, acts regional, and delivers impact at scale. Access more at this episode's landing page, at: https://www.editorandpublisher.com/stories/rewriting-the-california-story-usa-today-bets-big-on-statewide-local-journalism,259321  

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