The 5 FTC Violations Almost All Advertisers Are Making...

30/01/2024 45 min Episodio 8
The 5 FTC Violations Almost All Advertisers Are Making...

Listen "The 5 FTC Violations Almost All Advertisers Are Making..."

Episode Synopsis

If your company does $500,000+ a year in revenue and you want a FREE Compliance Assessment on your marketing, go here: https://naoac.com/audit
 
It’s amazing how few marketers realize the mistakes they’re making…
 
In today’s episode, 20+ year FTC pro Greg Christiansen goes IN-DEPTH on the 5 key areas where he sees regulators focusing most of their attention right now.
 
No one knows more about what the FTC is doing than Greg. And he broke down the 5 most common mistakes he sees people getting slammed for by the government. 
 
Some of the biggest mistakes?
 
Unsubstantiated or false earnings claims in ads and testimonials…
Not securing proper consumer consents and opt-ins…
Deceptive continuity program disclosures…
Overstating product investment requirements…
Grossly inflating bonus package values…

 
Greg brought a TON of specific examples for each of these areas, and how these mistakes end up triggering government intervention.
 
If you don’t protect your business against these 5 proven legal liabilities, you leave the door wide open for FTC enforcement or other devastating legal action. Get clarity and answers you need in this info-packed episode now!