This episode explores why even high earners often struggle to build wealth as their income rises. It explains how lifestyle upgrades—bigger homes, newer cars, and pricier vacations—quietly erode savings and financial security. Through relatable examples and data, the discussion uncovers the psychology behind lifestyle creep and its long-term costs. Listeners will learn how to spot warning signs in their own finances and adopt simple, practical strategies to stay grounded, save more, and achieve lasting financial freedom.

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