Episode 2: Practices, perceptions and a personal story about audience metrics

Episode 2: Practices, perceptions and a personal story about audience metrics

Do we click?

14/02/2019 1:16PM

Episode Synopsis "Episode 2: Practices, perceptions and a personal story about audience metrics"

In the second episode of Do we click?, Mijke shares her personal frustrations with audience metrics, and tries to find a good definition of the journalist-audience relationship. Research assistant Temi de Groen discusses two international cases to show that news organizations have very different ways of strengthening the relationship they have with their audiences. 

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